South Bronx: Home of Hip-Hop Fights to Keep its Soul as Gentrification Creeps In

The Guardian

By Sarah Hughes

In New York right now the talk is all about The Get Down. Baz Luhrmann’s Netflix visual extravaganza charting the birth of hip-hop was the most eagerly awaited new show of the summer, a hugely expensive (it’s reported to have cost $120m) and vividly conceived take on a time when a few blocks in the South Bronx were at the centre of a musical revolution.

Yet while the rest of the city gives in to nostalgia for New York’s heyday as the dirty, dangerous creative capital of the world, in the South Bronx itself a less welcome revolution is under way. The area that was once shorthand for urban decline, a no-go zone of burned-out buildings, addiction and despair, is in the developers’ crosshairs.

There’s talk of gentrification, of rebranding the area as the Piano District, of big-budget projects and of how the South Bronx could become the new Williamsburg, a hotspot for bars, restaurants and hipsters, if those involved just play it the right way. Silvercup Studios, the production facility behind TV shows such as Girls and Elementary, plans to open a new site in Port Morris, while real-estate firms Somerset Partners and the Chetrit Group hope to develop a luxury apartment complex, complete with boutique hotels, nightclubs and a waterfront esplanade set to open in 2020.

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